Teletunes is a value added service that allows subscribers to choose a song to replace the traditional ringing tone that callers hear when they phone.Telecel is the first network to introduce this service, which has proved popular in countries such as South Africa, China, India and Kenya Subscribers are able to select a song of their choice from a wide variety of songs from local, regional and international artists.
This development is a milestone for local musicians that are being ripped off of their intellectual property by rogue music pirates who are making money at the expense of musicians. Music piracy has been a blight to the music community. Unlike in such countries like the USA were musicians make a fortune from selling their music on digital platforms like iTunes and amazon among others, back home musicians have to rely on shows and at times dealing with corrupt promoters who end up duping them or pay meager fees not commensurate with their performances.
As a panacea to the aforementioned Telecel Zimbabwe currently the second largest mobile phone network in Zimbabwe, with more than 2 500 000 active subscribers has introduced the teletunes service.
Punchline entertainment has one of the biggest online repository of dancehall music. Their website www.punchlineent.com promotes Zimdancehall songs all over the world. According to statistics by Apple Corporation their site was ranked as number 26 most popular website in Africa. “We are currently having an average of 7000 downloads per day “said Ash Boi who administers the website from his base in Australia.
The entity also has whats app groups administered by South African based Prince Kelvin. These groups are dedicated to spreading Zimdancehall tunes ecumenically.
Punchline has also meandered away from its traditional modus operandi of digital marketing to a more physical endevaour. Currently Punchline entertainment headed by Mr. Hillary Mutake hosts an event known as the 'sexy and lush Thursdays' at the popular Airport lounge joint .On the 28th of June Punchline will be officially opening the Archipelago joint which had temporarily closed for refurbishments.
Punchline is embarking on a lot of projects “i started this venture 4years ago king and i am definite that we are really moving forward i want to see this entity reach magnanimous heights like Sony or Def. jam." said Hillary Mutake the brains behind this entity. Punchline has diversified from promoting Zimadancehall only, the stable has signed Chenai and Nyarai two talented sisters who do contemporary mbira grooves. The sky is definitely the limit for this hard working team
